Juniper SEO Offboarding Tasks

Owned by Gabriel Reyes
Last updated: Apr 09, 2024 by Robert Hannon
7 min read

This SOP is a work in progress. If you notice anything that is out of date, could be more clear or could be more efficient please update the SOP or add a comment to start a conversation.

Purpose

Go through the tasks to offboard a client from different platforms when they either cancel or ghost us.

Procedure

Inputs:

  • ARI/DS - Each month there’ll be a canceled section at the bottom of the ARI and DS SEO monthly planners colored red.

  • ND - A Takedown Fulfillment Request will be generated in Salesforce in the same Fulfillment Order as the Onboarding Fulfillment Request.

 

  • Sign in to SEOMonitor and go to the main dashboard by clicking the top-left icon in the DealerSpike agency (DS, ARI, and Net Driven clients are in the same account/agency).

  • Now at the top-right hover your pointer over your profile options and click on Campaign Settings.

  • In Campaign Settings, you’ll find all the active campaigns, type the domain of the canceled client in the search bar and click on the gear icon.

  • A side menu will pop up and at the bottom click on the ‘Archive Campaign’ option and ‘Archive’ to confirm it.

 

  1. Click Home and then Domains to go to the full list of Accuranker Domains

  2. Click Add filter

  3. Click Domains

  4. Type in the domain of the account that needs to be offboarded

  5. Click Add to create the filter

  6. Your domain should be the only website listed. Click the Trash Can icon under Actions

  7. Wait for the Confirmation Button to Load

  8. Confirm

ARI & Dealer Spike

  • Details on how to accomplish all or a portion of this step specific to this brand.

  • Look for the Client sheet associated with the canceled client in the SEO chrome profile. There should be a field indicating which account has the property for the canceled client in the first tab “Client Info”.

  • Log in to Google Search Console in said account and in the top-left property search box (not the top one) search for the URL of the dealer’s website.

  • Clients can either appear as Verified or Not Verified depending on if they already changed providers or deleted our code or verification files.

    • For clients that are Not Verified:

      • Click on the Not Verified property, this brings up a Verification window where we just have to click on Remove Property in the bottom-right of this window

    • For Clients that are still Verified:

      • Click on the property in the Property list and go to the left-side menu where almost at the bottom you’ll find the Settings option

      • In the settings menu click on Remove property and confirm it.

         

Net Driven

Note: Not relevant to Net Driven. Skip.

Dealer Spike

For this step, you’ll have to be on one of the VPNs and have NppFTP plugin installed in Notepad++.

  • Look for the FTP folder for the dealer’s website in the NppFTP plugin, in this case, we'll be disabling the inline editor for Barn House Powersports (If the dealer already changed their hosting, there’ll be no FTP folder for their website).

  • Open the “config.asp” that’s in the “includes” folder.

  • Change the two Inline Editing lines options to False, save and close the file.

Net Driven

Note: Not relevant to Net Driven. Skip.

Outputs:

  • SEO customer has now been fully off boarded.

FAQs