Module: LeadVenture On-Site Optimization

Owned by Kyle Sharrer
Last updated: Jul 05, 2023
2 min read

Follow the instructions within this module in order to learn how to post the content you write on the LeadVenture platform.

Return to Training Plan

 

What On-Page Elements to Optimize

Learn how to optimize a webpage using both holistic and platform-specific practices by reviewing the On-Site Optimization SOP:

URL Structure

In Step 5 of the SEO On-Site Optimization document, it details how to create a new inventory list page. Pay close attention to the URL structure portion of this step as it’s important for being able to correctly filter inventory and pull the correct SEO meta information.

In addition to this step, please review the SEF URL Basics SOP for further details.

SEO Best Practices

Learn what the best practices to use while optimizing a webpage by reviewing the Optimization Best Practices guide:

 

How to Post on the Platform

Learn how to post content onto the LeadVenture platform by following the LMS Course:

Important Notice

You will need to be logged into the Wilsonville VPN in order to be granted access the backend of the LeadVenture platform to post and edit content. If you do NOT have access, contact the Trainer or IT for further assistance.

Tools for Character Limits

As you may have previously learned, in order to maintain the current best SEO practices, there are character limits to the content we write. Please refer to these tools in order to adhere to the character limits we have in place:

For Metadata:

  • How to figure out the character limits to the content we write for the title tag and meta description:

    • Spotibo

      • This is a tool to help you figure out the character length of title tags and meta descriptions. Title tags are roughly supposed to be 60-70 characters while meta descriptions need to be around 160 characters. This ensures we have enough space in the title tag and meta description to make sufficient use of keywords and keyword variants.

For Header:

  • How to figure out the character limits to the content we write for the header section (top-of-the-page content):

    • Portent

      • Utilizing the Meta Description field, paste your content here to check out your exact character count. Header content should be around 320-350 characters overall.

 

Demonstrating How to Post

When you reach this step, contact the Trainer to schedule a visual demonstration of the Dealer Spike or ARI platform content posting process.