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Work is assigned and completed in Salesforce, so it’s important to set up quick links.

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Tip

In Salesforce, add the following reports to your Favorites (click the Star)

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  1. Click the Account Name (this is the client) 

  2. Navigate to the “Related List Quick Links” on the right-hand side 

  3. Click the “Show All” link 

  4. Click “Fulfillment Work Done (#)” Click

  5. Check if a line item exists for a content piece*

  6. If not, click the down arrow and select Edit for that month’s Page Optimization requestline item

  7. Check if there are Internal Notes on what to write and follow those

If there are no notes, you can do one of the following:

  • Blog articleArticle

  • Custom Page

  • Catalog pagePage

  • Catalog Service pageRegional pagePage

  • Regional Page

Info

Sometimes, the SEO Specialist will create a line item for a future content task instead of using notes on the optimization task (ie: you will see “BMW Repair” listed as a planned “Custom Page”). In this instance, complete that request and edit that line item when your work is complete.

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Step 3: Log Work Completed

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  • Fulfillment Work Done

  • The SEO Content Task itself

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Info

We log information in Fulfillment Work Done

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because this is where

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a client’s monthly report data pulls from

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.

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This also makes it easy to see what was done at a glance

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, all in one place.

Log Work Completed in Fulfillment Work Done

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Click the Account Name (this is the client) 

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Navigate to the “Related List Quick Links” on the right-hand side 

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Click the “Show All” link 

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  1. Go to “Fulfillment Work Done” for a client

  2. Select “New” 

  3. Fill in the following fields as followslike so:

    1. Status: Complete 

    2. Date: Select either the 2nd or 3rd of the month, regardless of the actual date (only three items can show on a monthly report and SEO Specialists will always use the 1st of the month for their task. The 2nd and 3rd are typically reserved for Content Writers). *

    3. Content Type: Choose Blog, Custom Page, or Page Optimization (Catalog/Service updates)

    4. Content Focus: Note the keyword/phrase

      1. For Catalog/Service page updates, include “Page Content” after the keyword/phrase

    5. Content Link: Include the full link to the page/article

  4. Click Save

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Info

*Only three items can show on a monthly report, and SEO Specialists will always use the 1st of the month for their optimization task. The 2nd and 3rd are typically reserved for Content Writers. 

Log Work by Closing the SEO Content Task

  1. Click into the SEO Content Task (Content Piece 1, Content Piece 2, etc.)

  2. Click “Close” (up near the very top, next to Edit)

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