Purpose
To replace content requests via the content tasks in Salesforcein Salesforce. You will complete “content requests” via the FWD Records rather than on the Content Tasks.
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If you need to mark a client as “High Priority” and/or “Requires Approval”, you will still need to edit the content task Content Task(s) in the Ongoing Fulfillment (OF). Refer here for more information. |
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The WD-# and Account are automatically created and filled in when you add a new line through the account level. (*NOTE: If you add new lines through an individual report you created, you must add the account yourself or the record will be orphaned.)
Status:
Blankfor previous months
Completed for the current month
Planned for future months
Report Date: Start with the 1st of the month and all deliverables for the month should have an ascending date. (Example: 1/1/2024, 1/2/2024, 1/3/2024)
Content Type: Pick from the drop-down the type that most accurately represents the work for the month.
*Reminder:Header & Footer is no longer a viable option. Each type should have its own row.
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Justification: This is why you’ve selected this focus.
Acceptable Justification Reasons:
Rankings for the page are down (You’ve seen this in Google Search Console or AccuRanker)
The page has yet to be optimized
The dealer requested the focus
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Content Notes: These are notes related to the focus that you have for the writer. This is also where ARI H2s & Custom Page information will be placed.
Secondary Keywords: These are high-ranking keywords from AccuRanker that you would like the content team to include in the piece.
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