GA4 SEO Training

Summary

Identify and assign Skillshop GA4 Beginner and Intermediate courses to SEO team members based on seniority levels.

Target release

Aug 25, 2023

Priority

HIGH

Project status

done

Progress

100%

Brand

DS ARI

Owner

@Kyle Sharrer

Team

 

Status Note

Aug 25, 2023 Team has finished courses and have been provided documentation on how to access GA4 profiles.

Key Dates

Jul 5, 2023 Take GA4 courses.
Jul 11, 2023 Determine which reps are assigned which Skillshop GA4 courses (Beginner, Intermediate).
Jul 17, 2023 Added GA4 courses to Training Tracker for each rep.
Jul 18, 2023 Notify and assign out courses to team.
Jul 21, 2023 Created documentation on how to view GA4 profiles.
Aug 15, 2023 Coordinate with Grant about follow up sessions. Set tentative date for follow up after deadline.
Aug 25, 2023 All team members finished and sent screenshots of completed GA4 courses to Team Leads.
Have been given documentation on how to access GA4 profiles.

Resources

Google Analytics 4 : Google

Expected impact

SEO team has the ability to navigate the tool to locate specific metrics.

Actual impact

SEO reps have completed the courses and are trained on navigating the GA4 space.

Status Notes

Next Actions

Review Skillshop courses to determine which team members should take which courses.
Speak with Katie and Alexis to determine team bandwidth for taking courses and set a due date.
Add GA4 courses in Training Tracker.
Create documentation on how to access GA4 profiles.
Set recurring reminders for team about due date during stand up - recommend people take time on Fridays to take courses.
Coordinate with Grant on follow-up sessions for team on GA4 - will have follow-up session during GA group sandbox session.

 

Questions

Questions

Answer

Who

When

Where (Meeting)

Questions

Answer

Who

When

Where (Meeting)

 

 

 

 

 

 

 

 

 

 

 

Decisions

Decision

Why

Who

When

Where (Meeting)

Decision

Why

Who

When

Where (Meeting)

 

 

 

 

 

 

 

 

 

 

*Primary decision maker in bold.

Dependencies

 

Related Projects

 

Future Work

 

 


Notes