This is what we do for every customer every month and in the recommended order.
Task | Silver | Gold | Platinum | Silver 2022 | Gold 2022 | Platinum 2022 |
---|---|---|---|---|---|---|
Month 1 | ||||||
On-Site Component & Tracking Setup in CMS (Juniper??) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Google Analytics Account & Tracking Setup (Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Google Tag Manager Account & Tracking Setup (Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Google Search Console Account & Tracking Setup (Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Directory Management Account Setup (Yext, BrightLocal) (Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
SEOMonitor Account Setup for Keyword Tracking (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Reputation Management Setup - Leave a Review/Testimonials Page Creation (Juniper??) | ❌ | ❌ | ✅ | ❌ | ❌ | ✅ |
First Month Site Audit (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Top-Level Inventory Page Optimization (New, Used) (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
YouTube Channel Setup (Juniper) | ❌ | ❌ | ✅ | ❌ | ❌ | ❌ |
NinjaCat Reporting Account & Tracking Connection Setup (Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
NinjaCat Report Creation (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Spam Link Monitoring Setup (Juniper) | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Top Pages Optimization (About Us, Parts, Service) Content Request Creation -1 per month(SEO Rep) | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Region/Local Page Creation & Optimization (Juniper/SEO Rep) | ❌ | ❌ | ❌ | ❌ | ✅ ✅ | ✅ ✅ ✅ ✅ |
Month 2 | ||||||
Internal Link Structure Creation (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Content Request Creation For 3rd Month (SEO Rep) (2022 packages have a different content schedule beginning month 1) | ❌ | ✅ | ✅ ✅ | ❌
| ❌ | ❌ |
YouTube Request Creation For 3rd Month (SEO Rep) | ❌ | ❌ | ✅ | ❌ | ❌ | ❌ |
Top Pages Optimization (About Us, Parts, Service) Content Request Creation -1 per month(SEO Rep) | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Month 3+ | ||||||
Top Pages Optimization (About Us, Parts, Service) Content Request Creation -1 per month(SEO Rep) | ❌ | ❌ | ❌ | ✅ | ✅ | ✅ |
Every Month | ||||||
Keyword list maintenance (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
On-site optimization (SEO Rep) | ✅ | ✅ | ✅ | |||
Content requests (SEO Rep) | ❌ | ✅ | ✅ ✅ | |||
Youtube request (SEO Rep) | ❌ | ❌ | ✅ | ❌ | ❌ | ❌ |
Reporting client sheet prep (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Variable tasks | ||||||
QA corrections (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Content kickback corrections (SEO Rep) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Report corrections (SEO Rep/Juniper) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Backlink Scans (Juniper) | ✅ | ✅ | ✅ | |||
Client Transfer Tasks (SEO Rep/Lead) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
Client Offboarding Tasks (SEO Rep/Lead) | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
I have just added some examples to the table for now as an example.
We should ensure that each task listed here has a corresponding place where we are tracking its completion. add to the table direction and group by what/when you check something off to declare that an item or items were completed.
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