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titleHow do I come up with an Original Article/Pagefooter idea?
Look at

Here are some tools and ideas for generating new content ideas:

Rewrite Index

  • Go to the far right column

for that vertical in the rewrite index. It contains various ideas.

  • Look at websites that have blogs on that topic.

  • See if there are topics in the index in different verticals that could apply (a Cost of Ownership boat piece, for example, could be a springboard to a Cost of Ownership for a trailer keyword).

  • Ask your teammates

    • Use “Answer the public” to find common questions about the topic, then answer the question

    • titled “Article Ideas”. Pick an idea to write about.

    • Go to a different vertical than the keyword’s vertical. See if there is another topic that could apply.

      • For Example: Your keyword may be “trailer”. By going to the marine vertical, you could find the “Boat - Cost of Ownership” topic and decide to do a “Trailer - Cost of Ownership” piece.

    Answer the Public

    • Type in the keyword, which will generate a variety of frequently asked questions. Pick a question, then make a content piece that answers that question.

    Content Writing Chat

    • Ask your teammates. They may come up with an idea you can use.

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    titleWhat do I do if I uncover a factual error in a Rewrite piece that I'm trying to use as a writing resource?

    Leave a comment on the piece’s title and say do not use for rewrite resource and explain the factual error

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