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  • Since most IRV clients only have physical location listed in the SEO sheet, and not including target locations, the prepped UFG conclusion paragraph only has the pre-highlighted spot to add the physical location. If there is a target location listed in the Dealer OF Chatter, be sure to include that.

  • I’ve tried to remember to unselect the “send email” box when assigning to you. If you see an email about being assigned a piece, ignore it - that request is no more important than any other.

  • Everything assigned to you should have the things completed that’s listed in the “What’s Done For You” column. If you come across something missing anything from that, either re-assign that content to “Madison Garner”, send me the link over teams, or tag me in the Chatter.If the piece already has “Article” in the “Actions Done”, reference the below chart

What’s Done For You

What’s Done By You

The article’s topic (matching the rep-requested keyword) is picked (utilizing UFG)

Edit the content piece

The UFG document is moved to the dealer’s folder

Add in the Dealership Name and Physical Location (and any target locations) in the pre-highlighted spots DEALERSHIP and PHYSICAL LOCATION

The document file name is updated

Add the Title Tag

The “Actions Taken” field is updated with the type of content (Article)

Add the Meta Description

The “Content Focus” field is updated with the keyword and topic (matching the Rewrite Index)

Change the Fulfillment Task Content Piece “Owner” from you to Pablo Ponce

The “Completed URL” field is updated with the Google Document Link

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