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Since most IRV clients only have physical location listed in the SEO sheet, and not including target locations, the prepped UFG conclusion paragraph only has the pre-highlighted spot to add the physical location. If there is a target location listed in the Dealer OF Chatter, be sure to include that.
I’ve tried to remember to unselect the “send email” box when assigning to you. If you see an email about being assigned a piece, ignore it - that request is no more important than any other.
Everything assigned to you should have the things completed that’s listed in the “What’s Done For You” column. If you come across something missing anything from that, either re-assign that content to “Madison Garner”, send me the link over teams, or tag me in the Chatter.If the piece already has “Article” in the “Actions Done”, reference the below chart
What’s Done For You | What’s Done By You |
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The article’s topic (matching the rep-requested keyword) is picked (utilizing UFG) | Edit the content piece |
The UFG document is moved to the dealer’s folder | Add in the Dealership Name and Physical Location (and any target locations) in the pre-highlighted spots DEALERSHIP and PHYSICAL LOCATION |
The document file name is updated | Add the Title Tag |
The “Actions Taken” field is updated with the type of content (Article) | Add the Meta Description |
The “Content Focus” field is updated with the keyword and topic (matching the Rewrite Index) | Change the Fulfillment Task Content Piece “Owner” from you to Pablo Ponce |
The “Completed URL” field is updated with the Google Document Link |
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Record keeping in case it’s useful down the road
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| title | The Process |
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See the requests needing fulfillment in the report
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Change Fulfillment Task Owner to self
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Create/Move the document into the Dealer’s folder
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Complete the piece
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Fulfillment Work Done:
Add the URL to the WD## in the “Completed Piece URL” section
Update Content Focus to match File Name/Rewrite Index Format
Fulfillment Task:
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Change “Due Date” to current date
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Change Owner to Pablo
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All the information came from the SEO AI Generator resource (the “Dealer Info” tab), using the version in January 2025. The only available information (due to these dealers not completing the dealer intake questionnaire yet) was the dealer’s preferred name and their physical location(s). |
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