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SEO Management has worked to build a dashboard in NinjaCat to aid in a faster data pull for these quarterly decks and calls. The data can be pulled for an individual dealer or an entire dealer group. Q/Q comparisons of the data can be pulled directly from the dashboard.

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Info

Dealer groups have already been created in NinjaCat, so if you search for one account in the group, it will populate all dealerships.
*Please let leadership know if you need a group updated to include or remove locations!

  1. Set your date range for to the quarter you are reporting on period and set the comparison range to the preceding quarter.

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Quarter 1: January - March

Quarter 2: April - June

Quarter 3: July - September

Quarter 4: October - December

  1. After the dashboard generates your data, scroll through to check that it looks valid and correct. Each section can then be exported into a CSV to be copied/pasted into a table on the Powerpoint or they can be screenshot and pasted into the deck.

  2. Once the slides are built out, you must add insights or context to the data. You can spend some time in GSC pulling insights for impressions, clicks, and top landing pages. Another option is to work with Grant and see if you can get insights pulled using AI.