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This guide covers the formatting for filling out the “Actions Taken” Guide. Consistent formatting ensures accuracy for the Content Completion Report. Made by Madison Garner, March 2024

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Basic Format: Type of Content Request - How the Writer Filled the Request

Examples

Article - Original

Article - Rewrite

...

Pagefooter - Original

Custom - Original

DC - Original

Article -

...

Rewrite

Pagefooter -

...

Rewrite

...

Custom - Rewrite

...

N/A

Article - AI

Pagefooter -

...

AI

Custom -

...

AI

N/A

Article - UFG

Pagefooter - UFG

Custom -

...

UFG

...

DC - UFG

Type of Content Request

Term to use in “Actions Taken”

What It Is

What Reps May Call It

Article

Content

...

published to the dealer's blog

Article

Blog Post

Pagefooter

Content

...

published to the dealer’s inventory page

...

Pagefooter

Inventory Content

Footer

DC

Content that is part of the “new Product Packages”

...

We are calling it “DC” for “Dealer Content”

About Us

Local

Parts

Service

Custom

Content that is not one of the other types of content we do

Custom

Custom Page

Types of Content Requests

Term to use in “Actions Taken”

What It Is

Original

Writer created the piece from scratch, meaning there was no existing up-to-date rewrite available to use.

Researching a topic, understanding it, and then deciding how to format the piece takes a significant amount of time before the writing itself can begin.

Rewrite

Writer created the piece using an existing piece as a resource, meaning no additional research was needed.

AI

Writer utilized an Artificial Intelligence tool to assist with some aspect of the writing process, such as topic idea generation, research, formatting, writing, or rewriting. The AI tool is not able to do the complete process from start to finish, but is rather a tool in a writer’s toolkit for completing work.

UFG

Writer used an “Up for Grabs” piece, which is an already-created piece. This still requires editing what has already been written, fact checking any claims made, as well as writing.

At the bare minimum, the writer had to add the dealer name, locations, and any rep-requested secondary keywords. Often, the writer has to add an introduction paragraph and a conclusion paragraph. Sometimes, the writer also has to add another header section or two in order to meet word count.