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Purpose
Lay out the tasks an SEO Team Lead must complete when a client cancels SEO services or ghosts the platform , the SEO team lead must complete the following tasks in order to fully offboard the canceled client.
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Procedure
Inputs:
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receives notification of an SEO cancellation through a Teams message, account manager email, or
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title | Notify the assigned SEO rep. |
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Info |
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Helpful Tip: the cancellation effective date can be found in the change request under “Billing Effective Date”. This is required for every SEO cancellation - even platform ghostings or other unexpected cancellations. |
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title | Note the cancellation in the SEO Monthly Sheet. |
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title | Move the client card to the Canceled column on the SEO Content Staging Trello board |
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Image Added |
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title | Move the client card to the Canceled column on the SEO Work & QA Trello board |
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title | Remove any content requests that were created for future months for the canceled clients. |
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If the SEO rep has already put in a content request for the following month when the client is to be canceled, The Team Lead must find the card in the Content Writing, QA, or Posting board.
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which would likely be found in the Content Writing board. If the content has already been written, then the card would likely be found in the Content QA or Content Posting boards, and content must be added to the Up For Grabs section of the Content Index before archiving the card
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Outputs:
The SEO Team Lead cancellation tasks have been completed and Juniper can complete their assigned cancellation tasks to finish closing out the client.