Table of Contents

Table of Contents

Ongoing Fulfillment

Content Creation

Content Request

No longer a step in the Content process. Relies upon the content rep maintaining Campaign plan.

Task Creation Content Team

  • Automated: Task created and assigned to the content writing Queue.

Task Assignment Content Team

  • Content team to select content pieces from shared queue(tasks are not per-assigned).

Review the Campaign Plan Content Team

  • Change status to “In Progress”

  • Open customer Account.

  • Go to Quicklinks

  • Click Work Done to view the new version of the Campaign plan in Salesforce.

  • Review the content pieces to be written for the month in the campaign plan.

  • If campaign plan items do not require a kickback, then…

  • Select one of the Campaign Plan pieces for the Month to write for the Content Writing Task you are working on.

    • TBD Link to the Task you are working on from the Campaign Plan item/row.

  • On the Fulfillment Task open Chatter. Record chatter using this template and including all information:

  • If the task required a kickback then…

Optional: Kickback Campaign Plan Content Team

  • Add kickback notes to the Chatter in the format of:
    Campaign Plan Kickback Notes:

  • Assign the Task to the “SEO Queue”.

Optional: Campaign Plan Revisions SEO Team

  • Review Chatter Notes for Campaign Plan Kickback.

  • Make revisions to Campaign Plan if needed.

  • On the Task add note in Chatter confirming the change was made or not and why.

  • Reassign task to the Content Writing Queue.

Writing content piece Content Team

  • Include meta data (on the doc with the piece, or in a note somewhere - chatter?)

  • Link the finished doc somewhere - chatter?

Assign Task to QA Queue Content Team

  • Content writer reassigns task to QA Queue.

QA Content Piece QA Team

  • Any member of the QA Team grabs the Task and marks it In Progress

    • Can the QA member, once they take the Task and begin, assign the Task to themselves?

  • Check chatter for doc link? (and meta data?)

  • QA meta data

  • QA piece

  • Leave comments (chatter?)

    • For specific comments, writers need to acknowledge. Currently on a Google sheet. Perhaps this situation will now be a kickback?

  • Mark task as either Complete? (or On Hold - kickback?)

  • If no kickback, assign to Juniper Queue

Kickback Content Piece QA Team

  • Add kickback notes to chatter? This would be any of the following:

    • Meta Data Corrections

    • Corrections on the piece

    • Specific feedback for the rep to acknowledge?

  • Reassign the Task to the Content Queue

Content Revisions Content Team

  • Review chatter notes

  • Make revisions (if necessary)

  • On the Task add note in Chatter confirming the change was made or not and why.

  • Reassign task to the QA Queue

QA Revised Content QA TEAM

  • Follow steps for QA Content Piece (above)

Assign To Juniper SEO Queue Juniper SEO Team

  • QA rep reassigns individual task to Juniper SEO Queue.

Optional: Client Content Approval Requests Juniper SEO Team

  • Juniper rep sends to the AM to send to the client

  • Get feedback from the client

  • Assign back to the writer

  • Complete client feedback revisions

  • Content writer sends task back to Juniper SEO Queue.

Assign to Juniper SEO Ops Rep

Post Content Juniper SEO Team

  • Where do you find the content to post? - Attached to the Task Order.

  • Where do you record the content you have posted url? - Quick Link-DigMS Profile.

  • Content Posted

  • Internal QA Review - Create a new Case or just forward.

Record WD URL Juniper SEO Team

  • record it where? on account level? wherever the campaign plan exists.

Onsite Optimization

  • The task is created at the start of the month and is filtered to an SEO rep’s dashboard

  • The task is worked on by the SEO rep according to the campaign plan.

  • WD URL is recorded in the campaign plan by SEO rep. record in chatter instead?

  • Task is assigned to QA’s Queue

QA Site Work QA TEAM

  • Any member of the QA Team grabs the Task and marks it In Progress

    • Can the QA member, once they take the Task and begin, assign the Task to themselves?

  • Check chatter for WD Import link?

  • QA WD Import, Keyword Tracking, & Site Work

  • Leave comments (chatter?)

  • Mark Task as Complete if all good, and assign somewhere (where?)

  • If corrections are needed, add a Due Date (how?) and mark as On Hold?

  • For one-time corrections, kickback by reassigning to SEO Queue (SEO rep makes changes and assign…somewhere)

  • If resubmission is needed, kickback by reassigning to SEO Queue (SEO rep will make changes and reassign to QA Queue)

    • QA revised work, following the above directions

Youtube Posting Juniper SEO Team

YouTube Posting Assignation

  • Juniper SEO rep creates a YouTube assignment according to the campaign plan.

YouTube video creation and upload

  • Juniper SO Ops rep creates an Animoto video or downloads an existing video and uploads it to the client’s YouTube channel.

YouTube video QA & publishing

  • Juniper SEO Ops QA to check the video and publish it if there are no mistakes

YouTube video corrections

  • Juniper SEO Ops rep to re

SEO Monthly Reporting

QA Work Done Import QA TEAM

  • Go to a list of all active SEO accounts getting reports

  • Open up an account?

  • Go to Quicklinks?

  • Select Work Done?

  • QA WDI

  • Leave Comments (chatter?)

  • Mark Task as Complete if all is good

  • For one-time corrections, kickback by assigning to SEO Queue (SEO rep makes changes and assigns…to Juniper Queue?)

  • If WDI is in need of major revision and a resubmission is needed, kickback by assigning to SEO Queue (SEO rep will make changes and reassign to QA Queue)

    • Follow above protocol

Auto SEO Keyword Import Tool?? (to be replaced by the data lake)

Report Running??(set reports to autorun)Juniper SEO Team

  • Go into the client’s Ninjacat account and run the report

  • Or set the auto run option before the reporting period

Report QAJuniper SEO Team

Report SendJuniper SEO Team


STOP HERE

Setup Fulfillment


Takedown Fulfillment


Reference

SEO Fulfillment Queues

SEO Team = DS ARI SEO Team

QA Team = DS ARI QA????

Juniper SEO Team =


Future Modifications Needing More Information:

  • Can we have a field on the work done records to post the associated task ID

    • What are all the fields on the work done records - Do we have all the fields needed for the content requests?