Summary	Migrating SEO documentation to exist in a single accessible folder and consolidating any duplicate/similar SOPs and resources into a merged format.
Target release	31 Aug 2023
Priority
Project status
Progress
Brand
Owner	Kyle Sharrer
Team
Status Note	08 Sep 2023 Up-to-date SOPs added into current folder, outdated materials have been relocated to archive folder.
Key Dates	10 Jul 2023 Migrate DS specific resources to Documentation folder - update Documentation table accordingly. 19 Jul 2023 Migrate ARI specific resources to Documentation folder - update Documentation table accordingly. 19 Jul 2023 Migration phase completed. 15 Aug 2023 Talk with Alexis and Katie on merging documentation phase - Time gap between items due to report call training and GA4 course setup. 21 Aug 2023 Merge and update over half of documentation. 31 Aug 2023 Link merged documentation to relevant materials. 31 Aug 2023 Archive folder created - outdated resources relocated there.
Resources	/wiki/spaces/DMSRV/pages/3924590609
Expected impact	Single version documentation for both ARI and DS exists, which reps can easily access through the Documentation folder.
Actual impact	Reps can click through nesting folders to locate SEO resources for holistic and platform-specific practices.

Status Notes

Phases

Phase 1: Migrate: Restructure all Documentation & Resources under a single folder each
Phase 2: Merge & Update: Collapse multi versions of documentation down to a single version and align formatting and update for accuracy. Interlink documentation with training and resources.
Phase 3: Archive all old documentation and separate ARI/DS section in confluence. Not the actual archive feature, but moved to an Archive folder hidden from the team except Team Leads.

Questions	Answer	Who	When	Where (Meeting)

Decision	Why	Who	When	Where (Meeting)

*Primary decision maker in bold.