This page will walk you through SEO meta description best practices with advice on creating a compelling meta description.
Original source: https://backlinko.com/hub/seo/meta-descriptions
Content Writer: What Is a Meta Description?
Content Writer: Why Are Meta Descriptions Important?
Content Writer: How to write benefit driven copy - 1. Use Benefit-Driven Copy
Content Writer: How to write benefit driven copy - 2. Stay Under 155 Characters
Content Writer: How to write benefit driven copy - 3. Get Inspiration From Google Ads
SEO Context: How to write benefit driven copy - 4. Use The Current Year (or Month)
This can be an effective strategy, however, we want to ensure that our content does not become outdated so including year/month will not a a strategy we will look to use regularly.
Content Writer: How to write benefit driven copy - 5. Include Your Target Keyword
Content Writer: How to write benefit driven copy - 6. Write Unique Meta Descriptions For Each Page
Content Writer: How to write benefit driven copy - 7. Use This Proven Description Formula
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