Purpose: These pages give an overview of all the great things a given dealership offers, such as a parts department and service department.

Examples

RV Dealer | Marine Dealer | Powersports & Power Equipment Dealer | Harley-Davidson Motorcycle Dealer

Requirements

Provide information about the dealership
Meet the word count requirement
Have the primary keyword and any secondary keywords used throughout the piece in a way that Google will recognize those as the keywords
Have the target location mentioned in at least one header and at least one paragraph (in addition to the introduction and conclusion paragraph)

Format

The following covers the most popular dealership offerings. Each dealer may not offer all of them. For example, they may not have a Service Department or may not offer Trade Ins. When you write an About Us page, be sure to cover everything the dealer does offer (based on the Dealer Info in the OF Chatter as well as the Dealer Website).

Introduction Paragraph

Header: NONE - provided by the SEO reps and already onsite

Body of the Paragraph

Summarized description of the business
State the dealer’s physical location and their target locations
Use any rep-requested product keywords

For example: Product keywords (such as travel trailer, fifth wheel, motorhome)
For example: OEM keywords (such as Forest River, Keystone RV, Dutchmen)

Examples

Welcome to Martin Marine Sales, Inc. - the area's most experienced Polaris® ATV and UTV dealer. We dedicate all of our efforts to selling and servicing powersports vehicles and cargo trailers. Our quality customer service and support of powersports even led to our induction into the Polaris Hall of Fame in 2010, which is an honor limited to a very select group of dealers throughout the world. With over 60 years serving the Johnstown area and over 38 years of Polaris products, we are here to help with whatever you need!

Here at Bert's Barracuda Harley-Davidson®, we love helping others experience the fun and adventure that owning a Harley-Davidson® motorcycle can bring. Our friendly and knowledgeable sales, financing, service, and parts departments offer outstanding customer service at every point of the process - from helping you find your perfect Harley motorcycle to helping you customize it. Keep reading to learn more or stop by our dealership in Clearwater, Florida. We also proudly serve Tampa and St. Petersburg, Florida.

If you currently own a camper or are looking to get one, Vision RV is your one-stop shop. You get all your bases covered from the moment you walk in and have us to help you every step of your journey, from picking a model to getting it serviced. Our dealership is ranked among the top 5 RV dealerships in Edmonton. We are based in Acheson, Alberta, and we also serve those in Edmonton and St. Albert.

About the Dealership’s Products

Header:

Include primary and secondary product keywords

Body of the Paragraph(s):

Describe the products the dealership sells
Mention any primary and secondary product keywords at least once
Mention any OEM keywords at least once

Examples

## Sport Bikes, Cruisers, and More
There are plenty of Harley-Davidson motorcycles available to suit a wide range of lifestyles - and we carry them in our Clearwater, Florida, location. Maybe you already know that as an adrenaline junkie, a sport bike is your perfect match. Maybe you are buying your first motorcycle and are unsure whether a cruiser or touring motorcycle is a better fit. Whatever the situation, we can help! We offer the best in new and pre-owned motorcycles and can help you find the perfect match for your budget and lifestyle.

## RVs for Sale in Independence & Eldon, MO
We are independently owned and operated by three generations. As a family-owned company, we take pride in serving other families and helping them find their ideal RV. We maintain a large inventory of new and used travel trailers, fifth wheels, and motorhomes. We also carry models from high quality manufacturers such as Forest River, Grand Design, Keystone RV, Palomino, and Prime Time. In other words, our massive selection makes it easy to find your perfect match! Stop by our dealership or schedule a viewing appointment online and get one step closer to getting your family camper. If you currently own an RV that isn't a great fit for your family, we can help. Sell or consign your unwanted camper to us, then put those funds towards your next family RV!

## Our Selection of Harley-Davidson Motorcycles
We carry a wide range of options including sport bikes, cruisers, and touring motorcycles. Whatever your skill level and riding style is, we can help you find your perfect match! If you are looking for a more budget-friendly option, we have a dedicated inventory of models under $10,000. We also sell H-D Certified™ pre-owned motorcycles. These models have been reconditioned by a certified Harley technician and are ready for several more years of adventures.

About the Dealership’s Parts Department

Header:

Mention the phrase “Parts Department”

Body of the Paragraph(s)

Mention any OEM Parts and Accessories listed in the Dealer Info “Parts Page” section
Mention any offerings listed in the Dealer Info “Parts Page” section

This can include: Aftermarket parts and accessories, Gear and apparel, Parts and accessory installation, and/or Special ordering of parts.

About the Dealership’s Service Department

Header:

Mention the phrase “Service Department”

Body of the Paragraph(s)

Mention any Factory Certifications listed in the Dealer Info “Service Department Page” section
Mention any offerings listed in the Dealer Info “Service Department Page” section

This can include: Routine maintenance, Seasonal maintenance, Engine repairs, Electrical repairs, Tire repairs, On-site storage, and/or Pickup and delivery

## Trade-In Options

If the dealership has a trade-in program, be sure to mention that. This can be combined with the “products for sale” section or be its own section.

Example

## Financing

Talk about the dealer’s available financing options.

Example

To increase word count, consider talking about the benefits of financing*

Example

## Miscellaneous

Some dealerships offer riding schools, boat storage, events, and other such things. Each of these could be their own section, but below is a list of examples that could be used.

Example

## Contact Us

Short paragraph encouraging the reader to reach out to the dealer for assistance with their primary product offered or supported services. Mention the primary product keywords (including OEM keywords) as well as target location keywords. Give a call to action, such as “fill out our online form, call us at XXX-XXX-XXXX, or stop by our dealership”.

Example

[ Contact Us Button ]