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Welcome!

Welcome to LeadVenture! Whether you’re part of our Dealer Spike team, or ARI team, or both, we’re excited to have you on board. This page offers a quick overview of resources you’ll need and processes you’ll need to become familiar with. Bookmark this page, leave it open while you’re working, and use it as much as you need.

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titleQA Team

Our QA team assumes many responsibilities, including copy editors. They may screen some or all of your content for basic errors and let you know when larger sections require revisions. Our teams work closely together to establish best practices and create the best possible content for the clients. In fact, you’ll find a separate Teams chat reserved just for QA and Content.

The QA team members are:

  • Ned Faulhaber - QA Team Lead

    • Emma Luthy - Senior Marketing QA Specialist

      Tius McCowin - Digital Marketing QA Specialist

    • Paul Zombory - Digital Marketing QA Specialist

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titleJuniper

Our Juniper team, based out of La Paz, Mexico, offers support for teams across most Digital Marketing teams, including Content. They’re primary role in the content process is to published fully written and approved content onto the clients' websites.

While you likely won’t interact directly with them, you can find their names and titles in the organization chart, linked in the Kickback Sheet of your monthly tracker.

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titleContent Writers

There are nine full-time Content Writers across Dealer Spike and ARI, based in cities across the U.S., India, and Belize. They are all very gifted writers and will be excellent resources as familiarize yourself with the work and the products. Ask them questions, listen to their advice, and check out some of their work for inspiration.

Your direct supervisor is the Content Team Lead, Amanda Kelner. She reports to the Vice President of Digital Services, Erica Danford, and works closely with other leads to improve faults in the process and help the team grow.

Your fellow writers are:

  • Dealer Spike

    • Based in the United States:

      • Madison Garner - Senior Content Writer

        • Jess Zelhart - Content Writer

        • Joshua Grimberg - Content Writer

    • Based in India

      • Mohit Gupta - Senior Content Writer

        • Trishna Sharma - Content Writer

      Based in Belize

      • Kory Leslie
        • - Content Writer

  • Dealer Spike and ARI

    • Based in the United States:

      • Sheradan Hill - Content Writer

  • ARI

    • Based in the United States

      • Courtney Lynch Katy O’Brien - Senior Content Writer

        Katy O’Brien

    • Based in Belize

      • Belinda Rodriguez - Content Writer

What to Know About Your First Days/Weeks/Months

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Choose one or more requests to fill. Priority is given to:

  1. High Priority requests from assigned clients

  2. Dealers whose content requires approval

  3. Oldest to newest requests from your assigned clients, up until the following month’s work

  4. Unassigned requests from the current month’s work

  5. All requests from the current month’s work

  6. Requests for the following month

Info

A Note on Client Assignments: Every writer receives a list of assigned clients for whom they fill content month after month. The list is adjusted each month as clients cancel and sign on. You can find these clients on your tracker in the far right-hand columns. For more information about your responsibilities as an assigned writer to a client, check out the Expectations and Accountability Documentation.

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titleContent Format Breakdown

The first thing you’ll need to note is the format of the piece being requested. This will dictate length, intent, and structure. Use our Format Breakdown for a refresher on what we offer.

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