To create a more transparent advertising experience for everyone, we’ve started asking all advertisers to verify their identities. Once you’re verified, your ads will include disclosures listing the advertisers’ name and location, building people’s trust in the ad content they see.
🔗 Google Ads Verification Training video (August 3, 2022)
🔗 List of advertisers that require verification
There are two steps required to verify an account. The first phase is to verify the advertising agency (Dealer Spike or ARI). The second phase is to verify the client as a business. While the most simple approach is to verify the client as an individual business owner, Google will sometimes reject the submission and ask the client to verify the business as an organization instead.
To begin the verification process for a client, click Verify in the action column.
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Industries
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Business & Industrial Sports Autos & Vehicles Hobbies & Leisure |
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Sports Autos & Vehicles Hobbies & Leisure |
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Business & Industrial Autos & Vehicles |
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Business & Industrial People & Society Shopping Autos & Vehicles Hobbies & Leisure Travel & Transportation |
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Home & Garden Hobbies & Leisure |
Click Save & Continue.
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On the next page, you will see that you have verified the agency. Now you will have to verify the client as an individual.
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Use the dealership’s street address, city, and zip code.
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It is important to use the dealership owner’s name for individual verification. This information may be different from the contact information found in the CRM. |
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Click Submit.
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If verifying as an individual has failed, you can attempt to verify as an Organization by following these steps:
Follow the instructions above until you are asked to verify as an organization or an individual. Select Organization.
In this window, you will enter the information in fields with an asterisk.
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The Advertiser Name must match the document that you will submit as the Advertiser Registration Document. The documents you will ask for are the same ones as laid out in the Advertiser Verification Email Template (Outreach) guide. |
After you have filled out the required fields, click Submit.