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Set-up begins once the order is received or the dealer’s website goes live. We need to send the “Welcome Email” within 24 hours.

Orders are assigned as follows:

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  1. Select the applicable website platform from Third Party Website drop down

  2. Add Website Feed URL/Endpoint

    1. DS - No endpoint needed - pulls from dealership homepage URL

    2. ARI - No endpoint needed - pulls from dealership homepage URL

    3. Trailer Central - No endpoint needed - pulls from Brand settings in SUCP. Dealer ID is a required field to save this setting.

    4. Room58 - No endpoint needed - pulls from dealership homepage URL

    5. Dealer Inspire - A file name is needed, not a URL

    6. DX1 - Requires a paid package for DX1 to enable feed

    7. IRV (Ignite Platform) - Endpoint URL generated in IRV’s iCC dashboard

      1. Selecting IRV will expand additional settings:

        1. Enable AEM Export - YES

        2. Ignite Platform Account ID - Can be found in the Endpoint URL

        3. Enable Events - YES

        4. Enable Web Tracking - YES

    8. Powersports Technologies - No endpoint needed - pulls from dealership homepage URL

    9. L5 (Ignite Platform)- Endpoint URL generated in IRV’s iCC dashboard

    10. Dealer Car Search - Requires Endpoint URL

    11. V12 Software (Frazer Brand) - Enter the filename that v12 sends into the field, not a URL

    12. AutoCorner (Frazer Brand) - The AutoCorner Dealer ID (provided by dealer or AutoCorner) will need to be added in the Endpoint field, not a URL

      1. To Enable this feed for a new dealer, email: feeds@autocorner.com

        EMAIL TEMPLATE: Please add the inventory feed for [Dealer Name], Dealer ID [AutoCorner Dealer ID],  to the daily file being sent to our ftp site (ftp.localwebdominator.com). 

        Once this dealer has been added to the file, please reply to this email so that we can confirm receipt on our end.

    13. VinSolutions - Enter the Vin Solutions Endpoint URL into the field.

      The content above is for setting up Arinet functions with other systems, such as Room58, Dealer Inspire, DX1, IRV (Ignite Platform), Powersports Technologies, L5 (Ignite Platform), Dealer Car Search, V12 Software

  3. AEM Branding Override - Applies to Level5 Only at this time. Select Level5 for all L5 dealers.

    1. Coming Soon - Will apply to Frazer Brand in the future.

  4. Set Import 3rd Party Inventory to Yes

  5. Set Import 3rd Party Inventory to Yes

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  1. Confirm Dealership Name is Accurate

  2. Add/Verify Dealership Home Page website URL

    1. Ensure that the URL used is the secure version of the website (https:// NOT http://)

  3. Add the following URLs from the dealership’s website

    1. Service URL - this is the service department landing page

    2. New URL - this is the inventory page that features only new units

    3. PO (Pre-Owned) URL - this is the inventory page that features only pre-owned/used units

    4. Privacy Policy URL - this can be found at the bottom of every website

  4. Add Dealer's Contact Email

    1. This will be the From Email address that the dealer provides

    2. This field cannot stay blank - it will return an error when trying to set-up the dummy website

  5. Select Dealer’s Industry (more than one if applicable) from the drop-down menu

    1. If the dealer’s industry is not in this drop-down, select “Other”

  6. AEM Rep - Select for ARI/DS/IRV accounts only

  7. Add/Verify Address

    1. If the dealer has multiple locations, a single location will need to be selected as we don’t support adding multiple addresses in the footer at the moment.

  8. Add/Verify Time Zone and Phone Number(s)

    1. Again, we can only support a single time zone and one main phone number per account.

  9. Add phone number to Review Invitation Phone (for email signatures)

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  • Dealer Spike clients send an additional email to support for UNIT ALERTS
    (NOTE: The “dealer guid” is JUST the numbers inside the script, not the entire script. I.e. 21f2a6c2621146e3b15609e543f7bde5):

    Please Update the config.asp file for [Dealer Name] to enable the AEM Unit Alerts: Price Drop/Inventory updates by adding it to the config variable. [Dealership Homepage URL]

    1. CONFIG_PSM_GUID = "[dealer guid]" Turn on the feature

     
    The process is documented here in case there are questions: https://arinet.atlassian.net/wiki/spaces/PRD/pages/4049272895/Price+Drop+Inventory+Alerts#Feature-Setup-Guide

     Please let us know once this has been completed.

    1. ARI clients send the attached instruction document to updates@arinet.com

       
      Please Update [Dealership Homepage URL] to enable the AEM Unit Alerts: Price Drop/Inventory updates by following these steps:

      1. Add the Price Drop - Inventory Alert component to the dealer account

      2. Add the PSM (AEM) GUID to the DDMC

      3. Add the Price Drop - Inventory Alert component to the site layout for the relevant pages.

Step-by-Step Instructions Here:

View file
nameActivate AEM UNIT ALERTS - ARI.pdf

Please let us know once this has been completed.

  1. Request List of Email Addresses from: Website Provider (Form Submissions) and Dealer (CRM, DMS, anywhere they have collected emails)  

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DMS Integration (OPTIONAL) - If dealer would like DMS integration, below are the steps to configure that by provider.

  1. Lightspeed - UPDATED 3/23/23: NEW API PROCESS MOVED UNDER SET-UP TAB

  2. Talon 

    • Input PSM Dealer/Key ID into the DMS Dealer ID field 

    • Send Instructions to the dealer for installing & Configuring the Talon Connector 

  3. DX1 

    • Dealer or DX1 support will create a customer report to send to: DX1Customers@reviewinvitations.com.

    • The report must include the dealership name in a column of the report.  The name will need to be entered using the exact same characters into the DX1 Dealer ID field. 

  4. Lizzy/Nizex 

    • Send Instructions below to the dealer & ask them to send back the API Key that is generated within Lizzy/Nized.

    • Populate that field with the API Key they send

    • INSTRUCTIONS FOR DEALER:

      • https://www.youtube.com/watch?v=zJbWNx4_rI4

      • Login to Lizzy

      • Click on ‘Allow Access’

      • Click the Generate API Key button and input this key into the Nizex/Lizzy ID field in the LV Reputation Management Authorizations interface

      • Enter in this IP address into Lizzy - 52.188.205.23:3389

      • Check all the checkboxes below the IP Address field

  5. Motility 

    • Request the following data from the dealer and input it into the Motility fields 

      • Motility Integration Id  

      • Motility Account Id  

      • Motility Username 

      • Motility Password  

  6. DealerVu 

    • Check the ENABLE box for Dealer Vue Customer Integration.  

    • Send an email to support@dealervu.com. Include PSM Dealer ID and ask them to send daily Customer file to ftp site. 

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  • Copy & paste the dealer’s SENDING domain
    EX: info@dealershipname.com - The sending domain is dealershipname.com

    • NOTE: This may be different than the dealer’s WEBSITE domain, please verify that you are adding the domain that the dealer uses to SEND EMAILS from. (I.e. Sample dealer site: rivervalleymarine.com, but dealer sends emails from rivervalleyinc.om. In that case, you would want to authenticate rivervalleyinc.com)

  • Access to Domain? - Select YES

  • Click ADD USER

    • This will populate the Five (5) CNAME records that will need to be added to the dealer’s DNS for their sending domain.

    • You will select the CNAME records from the go.dealerdomain rows:

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DEALER GROUP - IP POOL Set-up

  • If Dealer is part of a Group or is an ENTERPRISE client, they will get a dedicated IP Pool.

  • Click MANAGE IP POOLS (This will redirect you to a new page)

    • Create a new IP POOL - CLICK GREEN + SYMBOL

      • Name the Pool the “Parent Dealer” name - I.e Henderson of Lake Charles

      • Click SAVE

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  • Click ADD IP ADDRESS link

    • Select from the first available IP address in the list

    • Click SAVE

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  • Once the IP Pool is CREATED and an IP address is ASSIGNED, navigate to the dealer’s account.

    • Click SENDGRID SETTINGS

    • Select the newly created IP Pool from the drop down list.

    • NOTE: You only need to create the IP Pool ONE TIME, then move on to assigning that pool to all applicable dealers in the group

    • Click SAVE

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  • SEND DNS RECORDS to Dealer’s Website Provider/Platform

    • You will select the CNAME records from the go.dealerdomain rows:

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To: Website Provider’s support email address OR the dealership contact if we (DS/ARI/IRV/Level5) do not host their domain.
CC: Dealer contact
Subject: Email DNS records for [Dealershipname] 

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  • Name: @

  • Type: TXT

  • Value: v=spf1 include:sendgrid.net -all
    *** Note to DNS Manager: if an existing v=spf1 is already found in DNS records, simply add include:sendgrid.net to existing spf. (Example: v=spf1 include:_spf.google.com include:sendgrid.net ip4:192.168.1.1 -all)

(Archived - Do Not Use: v=spf1 ip4:149.72.46.217 ip4:168.245.127.32 ip4:168.245.72.254 ip4:168.245.72.234 ip4:168.245.62.198 ip4:198.37.147.144 ip4:50.31.61.247 ~all)


DMARC Records:

  • Name: _dmarc

  • Type: TXT

  • Value: v=DMARC1; p=none

    *** Note to DNS Manager: if an existing DMARC TXT is already found in DNS records, please replace that with the record above. 2 DMARC TXT records should not exist for this domain.

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  • Click the + button to expand the rows. There will always be 5.

    Once the website provider/dealer responds saying the records were added, you’ll need to validate the records:

    • Click the red X in the ‘Validated’ column and if it was done correctly, they will turn into green check marks

    • Check Active at the top under User ID & you’re done! 

       

SHARING CNAME & IP POOL CONFIGURATION - FOR DEALER GROUPS & ENTERPRISE LEVEL DEALERS

If we do not have access to dealer’s DNS records - USE DEFAULT DOMAIN

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*The packages vary based on platform.

DEALERSPIKE/ARI

Platinum

  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

    • Dealer Value - Why Buy From Us

    • Service - Include a coupon/offer

    • PG&A - Include a coupon/offer

  • Offer Email (1-to-1 Style, i.e. Buy Back from Sales Mgr) - CRM Integration Available - Website Tracking Script - Pre-recorded training video for dealer sales dept

  • Unit Purchase Follow-up Email Sequence - PSM has default sequence built, but we don't receive DMS data on 'unit' transaction, so dealers must trigger it.

    • Sales & Referral

    • Service

    • PG&A

  • Done-For-You Newsletter (Monthly) - We send one newsletter using a Themed Template, includes items from FB and website (events, website banners, etc.)

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Unit Alerts: Price Drop & Inventory Update - NEW!

  • Reporting - Monthly Full Marketing Automation Report

  • Reporting Calls

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  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

    • Service OR PG&A - Include a coupon/offer

  • Offer Email (1-to-1 Style, i.e. Buy Back from Sales Mgr) - CRM Integration Available - Website Tracking Script - Pre-recorded training video for dealer sales dept

  • Unit Purchase Follow-up Email Sequence - PSM has default sequence built, but we don't receive DMS data on 'unit' transaction, so dealers must trigger it.

    • Sales & Referral

    • Service OR PG&A

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Unit Alerts: Price Drop & Inventory Update - NEW!

  • Reporting - Monthly Full Marketing Automation Report

  • Reporting Calls

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  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Reporting - Monthly Full Marketing Automation Report

INTERACT RV (IRV)


Plus
*Option offered to Platinum & Gold packages. 

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  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

    • Service AND Parts (1 email) - Include a coupon/offer

  • Offer Email (1-to-1 Style, i.e. Buy Back from Sales Mgr) - CRM Integration Available - Website Tracking Script - Pre-recorded training video for dealer sales dept

  • Unit Purchase Follow-up Email Sequence - PSM has default sequence built, but we don't receive DMS data on 'unit' transaction, so dealers must trigger it.

    • Sales & Referral

  • Dealer Value Email

  • Done-For-You Newsletter (Monthly) - We send one newsletter using a Themed Template, includes items from FB and website (events, website banners, etc.)

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Reporting - Monthly Full Marketing Automation Report

  • Reporting Calls

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  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

    • Service AND Parts (1 email) - Include a coupon/offer

  • Offer Email (1-to-1 Style, i.e. Buy Back from Sales Mgr) - CRM Integration Available - Website Tracking Script - Pre-recorded training video for dealer sales dept

  • Dealer Value Email

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Reporting - Monthly Full Marketing Automation Report

  • Reporting Calls

...

  • Featured Inventory Email (Weekly or bi-weekly) - Inventory Integration and script

  • Email Retargeting –

    • Inventory - Inventory Integration and script

  • Re-engagement - Better default engagement offering or menu of offerings. Consider implementing a Sunset list

  • Reporting - Monthly Full Marketing Automation Report

DEALER CAR SEARCH (DCS) & FRAZER

Platinum

  • TBD

Gold

  • TBD

Silver

  • TBD

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  • Click the ‘Featured Inventory Criteria’ button  

    • Confirm:

      • You’re receiving inventory feed

      • Number of units to feature is correct 

      • Maximum Year/Make/Model for Duplicates is updated

      • Any additional criteria requested by dealer is configured

        • CO-OP: If dealer wants co-op be sure to set the criteria for that brand specifically and verify that only units for that brand are showing as featured.

      • ‘Sort order’ is Ascending 

    • If any changes were made click ‘Update’  (not SAVE or RESET)

    • Click ‘Return to Setup’ button 

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  • Identify the headers with the dropdown  

  *You must have a first name column in the spreadsheet, even if you don’t have first names. 

  •  Click ‘Continue’  

  

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  •  Select the group you would like to add the email to. It will always be ‘Everyone’ for AEM clients  

  • Click ‘Continue’ at the bottom of the screen

  • The summary screen will show that the list is processing and you can hit ‘Complete’. The list may take a few minutes to process.

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  • Click the green pencil icon to edit the SALES department (for the One to One offer email)

  • Click the dropdown to select the email (or the corresponding department to the appropriate email, IE: service to service, parts to parts).  

  • Verify your keywords are set-up  

  • Verify the expiry dates

    • Department Reset (Days) = 45 days

    • Automated/CRM Email (Days) = 60 days 

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Going Live

Check Package Level and Enable All Emails Associated with that Package

  • Enable Featured Inventory email once ready to go live

  • Enable Email Retargeting (Inventory) email in Dealer Control Panel

  • Enable re-engagement email

  • Enable Sales One-to-One Offer Email

  • Enable Dealer Value Email

  • ADD ON - Enable Unit Purchase Follow Up Sales/Service/Parts Sequences

  • Enable Service and/or Parts Retargeting Email

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