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The Product Manager’s Work -> | The Product Owner’s Work |
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The PM decides the strategy is to "increase user engagement by 20% through personalized recommendations and provides UX. | The PO translates this into concrete user stories, like "Implement a recommendation engine based on user purchase history and browsing behavior." |
The PM identifies a pain point where users struggle to find relevant products. | The PO translates this into user stories for features like improved search functionality and personalized product recommendations, |
PO vs PM Success Metrics
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PO Success Metrics: User engagement, product performance, team velocity, stakeholder satisfaction, personal growth.
PM Success Metrics: Market penetration, market share, product revenue, brand awareness, customer lifetime value.
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