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The Product Manager’s Work ->

The Product Owner’s Work

The PM decides the strategy is to "increase user engagement by 20% through personalized recommendations and provides UX.

The PO translates this into concrete user stories, like "Implement a recommendation engine based on user purchase history and browsing behavior."

The PM identifies a pain point where users struggle to find relevant products. 

The PO translates this into user stories for features like improved search functionality and personalized product recommendations,

PO vs PM Success Metrics

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  • PO Success Metrics: User engagement, product performance, team velocity, stakeholder satisfaction, personal growth.

  • PM Success Metrics: Market penetration, market share, product revenue, brand awareness, customer lifetime value.

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