This word count cheat sheet is the one true source of word count requirements for all types of SEO content. It overrides all existing known and unknown governing documents surrounding DS and ARI SEO content pieces. It is updated when changes are agreed upon by stakeholders. Word count requirements on this document can change depending on seasonality, staffing, and other business needs.
Effective January 1, 2024
Content Piece Type | Word Count |
|---|---|
About Us Page | 450 |
Articles | 250 - 450 |
Articles (ARI Silver) | 200 - 300 |
Intros (Content Piece 1 & 2) | 150 |
Parts Department Page | 450 |
Product Buckets (Content Piece 4+) | Minimum of 2-3 sentences |
Service Department Page | 450 |
Local Page | 450 |
Inventory Content Pages (Featured Banners) | 100 - 320 |
Inventory Content Pages (Pagefooters) | 250 |
...