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Summary

We are creating a workflow and determining a toolset to more efficiently produce Blog content rewrites leveraging AI.

Target release

Priority

Status
colourYellow
titleMEDIUM

Project status

Status
colourBlue
titleIn Progress

Progress

Status
title0%

Brand

Status
colourGreen
titleDS
Status
colourGreen
titleARI

Owner

Reina Underwood Lance Shroyer

Team

Status Note

Lance to work on AI prompt and variables.

Reina to work on Article Index reformat.

Key Dates

  •   Kickoff & Initial Planning

Resources

DS Content Index: https://docs.google.com/spreadsheets/d/1wNhllIyyF7qu_C6t5FbfkJP8N_T5fxqS6MNOwUaRyuI/edit#gid=136466794

Expected impact

Rewrite content generation time decreased from ### to ## minutes.

Actual impact

...

  •  Determine default prompt for rewrites.
    •  What is included? Variables? Article data? Blog template outline.
  •  Determine variables for content writing use
    •  with definitions
    •  determine where to store them (client sheets)
    •  determine multi-location practices
  •  Determine source article formatting with variables
    •  Gerification of articles
    •  keyword research workflow per article
      •  common sense keywords
      •  AI generated LSI keywords based on keyword prompt
  •  Determine formatting and article data for source articles
  •  Update Article Index to be easily sortable and filterable (example)
    •  Consider implementing a relational database

❤️‍🔥 Ryan’s To Dos

(question) Questions

Questions

Answer

Who

When

Where (Meeting)

Can we easily chain prompts to get ti to generate LSI keywords an incorporate. It does not work well to combine LSI generation into the rewrite prompt.

Is it necessary or optimal to create a generic version of the blog content before rewriting?

...

  • Make each article generic with variables

  • Add primary and LSI keywords to each article

    • Primary Keywords (1-3 keywords)

    • Secondary Keywords (maybe….) (2-5 keywords)

Content Request Updates to include:

  • SEO Team to Create initial Google Doc for the content request. Will add initial information there such as Business info, Relevant products, Relevant pages, etc.

  • Business Information

    • Business name: Lance Powersports Palace

    • Phone: 555-555-5555

    • Location: Oregon City, Oregon

    • Serving: Gladstone, Happy Valley and Portland, Oregon.Brands we carry

  • Relevant products:

    Secondary Keywords (maybe….) (2-5 keywords)
    • Polaris: ATVs, UTVs

    • Kawasaki: Dirt bikes

  • Primary Keywords (1-3 keywords)

  • Relevant pages (for internal linking) (2-5 pages)

Re-writer workflow

Content Writing

  • Remove Primary and LSI keywords from the template that do not align with the dealers “Products we carry“.