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Summary

I would like to have reporting created to help understand the aggregate performance of SEO blog content as well as gain insights into the type of content that is most effective.

Target release

Priority

Status
titleX-Low

Project status

Status
titleNot Started

Progress

Status
title0%

Brand

Status
colourGreen
titleDS
Status
colourGreen
titleARI

Owner

Lance Shroyer

Team

Doug Chase (Deactivated)

Status Note

Key Dates

Resources

Expected impact

Actual impact

Description

Examples:

  • How long does it take for content to rank and drive traffic if it is going to?

  • Do blog articles drive traffic?  On average how much?

  • Does creating blog articles lift our primary Inventory pages?

  • Do certain blog categories and topic perform better than others?

  • Do we see a relationship between content length and performance?

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