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Lowercase

Are

That

a

in

As

This

an

of

Be

Up

and

on

If

Who

at

or

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Whom

but

the

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FILENAMESFILE NAMES

All LeadVenture content is organized in Google Drive. Each dealer has their own folder within alphabetized folders. The filenames file names of each document are standardized in order to keep dealers’ content organized, starting with the dealer’s name in all cases. Check out this guide to creating filenamesfile names to learn more about this system.

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Documents and other resources linked throughout the style guide:

RESOURCE SOURCE - Source

Canadian English Conventions - Wikipedia 

Conscious Style Guide - Conscious Style Guide

Content Glossary of Industry & Regional Language - Dealer Spike

Content Request Format Breakdown - Dealer Spike

Content Team: Guide to SEO - Dealer Spike

Creating Filenames File Names in Google Drive - Dealer Spike

Google Search Results Preview Tool - Spotibo

Guidelines For Writing About People With Disabilities - Dealer Spike

LeadVenture Style Guide Feedback - Dealer Spike

Metrication in Canada  - Wikipedia

On-Site Optimization Best Practices - Dealer Spike

Provinces and Territories of Canada - Wikipedia 

Title Case Converter: A Smart Title Capitalization Tool - Title Case Converter

Trademark Guide - Dealer Spike

United States & Canadian Provinces/Territories - Dealer Spike

Additional documents and other resources: 

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