Why It's Important
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** If there are common variations of terms such as: “Harley Motorcycles” and “Harley Bikes”, add as many as you can think of ***
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| title | Powersports - Lists That Need to be Made: |
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Main Offerings with Product Types Product Types Product Types w/ Product Sub-Types Product Brands Product Brands w/ Product Types Location Modifiers Intent Modifiers Condition Modifiers Common Variations of the Above
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| title | RV - Lists That Need to be Made: |
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Main Offerings with Product Types Product Type (Category) Product Manufactures /w Product Type (Makes) Product Brands Product Brands w/ Product Types Location Modifiers Intent Modifiers Condition Modifiers Common Variations of the Above
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| title | Outdoor Power Equipment - Lists That Need to be Made: |
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Main Offerings with Product Types Product Types Product Sub-Types w/ Product Types Product Brands Product Brands w/ Product Types Location Modifiers Intent Modifiers Condition Modifiers Common Variations of the Above
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*** Save these lists. It will serve as a mapping of all the groups and folders you will need to create in SEO Monitor.
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Offerings List + Location Mods and a blank Condition Modifiers + Product Types (Singular) + Intent Modifiers Last multiplied list + Location Modifiers Vehicle Types (Plural) + “For Sale” + Location Mods and a blank “Buy” + Vehicle Types (Plural) + Location Mods and a blank Vehicle Types (Singular) + “Sales”, “Dealer”, and “Dealership”, etc + Location Mods and a blank Product Brands w/o product + “Sales”, “Dealer”, and “Dealership” Product Brands w/ Product (Plural) + “For Sale” + Location Mods and a blank
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Offerings List + Location Mods and a blank Condition Modifiers + Product Types (Singular) + Intent Modifiers Last multiplied list + Location Modifiers Product Types (Plural) + “For Sale” + Location Mods and a blank “Buy” + Vehicle Types (Plural) + Location Mods and a blank Product Types (Singular) + “Sales”, “Dealer”, and “Dealership”, etc + Location Mods and a blank Product Manufacturer + “Sales”, “Dealer”, and “Dealership” Product Brands (Singular) + “For Sale” + Location Mods and a blank Product Brands w/ Product Type (Plural) + “For Sale” + Location Mods and a blank
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| title | Outdoor Power Equipment |
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Offerings List + Location Mods and a blank Condition Modifiers + Product Types (Singular) + Intent Modifiers Last multiplied list + Location Modifiers Vehicle Types (Plural) + “For Sale” + Location Mods and a blank “Buy” + Vehicle Types (Plural) + Location Mods and a blank Product Types (Singular) + “Sales”, “Dealer”, and “Dealership”, etc + Location Mods and a blank Product Brand + “Sales”, “Dealer”, and “Dealership” Product Brands w/ Product (Plural) + “For Sale” + Location Mods and a blank
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Under each folder, you will list groups based on one of two grouping types:
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Product Types: Brands: Example Structure: Polaris General Polaris: “Polaris Dealer”, “Polaris Sales”, etc.. Polaris ATV: “Polaris ATV Mesa”, “Polaris ATV For Sale”, etc…
Can-Am General Can-Am: “Can-Am Dealer”, “Can-Am Sales”, etc.. Can-Am Utility Vehicles: “Can-Am Utility Vehicle Mesa”, “Can-Am Utility Vehicle For Sale”, etc…
ATVs General ATV: “ATVs For Sale”, “ATVs AZ”, etc… Sport ATVs: “Sport ATV For Sale”, “Sport ATV Dealer”, etc…
Boats General Boats: “Boats For Sale”, “Boat Dealership”, etc… Pontoon Boats: “Pontoon Boats”, “Pontoon Boats For Sale Mesa”, etc…
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Product Types: Brands: Example Structure: RVs General RV: “RV Dealer”, “RV Sales”, etc.. Used RV: “Used RV Dealer”, “ Used RV Sales”, etc..
Travel Trailers Forest River General Forest River: “Forest River RVs For Sale”, “Forest River RVs AZ”, etc… Forest River No Boundaries: “Forest River No Boundaries For Sale”, “No Boundaries Dealer”, etc…
Jayco Jayco RVs: “Jayco RVs For Sale”, “Jayco RV Dealership”, etc… Jayco Jay Flight: “Jayco Jay Flight RV”, “Jay Flight For Sale Mesa”, etc…
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| title | Outdoor Power Equipment |
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Product Types: Brands: Example Structure: ECHO General ECHO: “ECHO Dealer”, “ECHO Sales”, etc.. ECHO Commerical Chainsaws: “ECHO Commerical Chainsaws Mesa”, “ECHO Commerical Chainsaws For Sale”, etc…
Kohler Engine General Kohler Engine: “Kohler Engine Dealer”, “Kohler Engine Sales”, etc.. Kohler Engine Commerical Engines: “Kohler Engine Commerical Engines Mesa”, “Kohler Engines For Sale”, etc…
Commercial Lawn Mowers General Commercial Lawn Mowers: “Commercial Lawn Mowers For Sale”, “Commercial Lawn Mowers AZ”, etc… FrontMount Commercial Lawn Mowers: “FrontMount Commercial Lawn Mowers For Sale”, “FrontMount Mowers Dealer”, etc…
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ECHO (479) Kohler Engine (320)
Creating the Smart Groups Manually:
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| title | Group Name: Performing Keywords |
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Top 10 Filter: Latest Rank = ^ 11  Top 11-20 Filter: Latest Rank = ^ 21 and Latest Rank = v 11  Top 100 Filter: Latest Rank = ^ 100  |
When in doubt, don’t guess, escalate!!