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Once you’ve got the basics, it’s time to meet the team! Many of your coworkers are spread across the United States and the world. You may be just down the street from a fellow writer or on the other side of the world. If you’re unsure what time zone the person you’re talking to is in, try hovering your cursor over their Teams or Outlook profile.

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titleLeadVenture, Dealer Spike, and ARI

LeadVenture is a digital marketing company with many brands under its umbrella, including Dealer Spike and ARI. While all brands offer something a little different for our customers, we work together to share knowledge and improve efficiency.

You have joined either Dealer Spike or ARI. Each brand has its own team of writers, and you’ll notice the work is very similar, which is why we still work closely together. You may even find yourself jumping to the other team to help with the workload.

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titleDigital Marketing

The entire Digital Marketing team can be found on this organization chart. You likely won’t need to interact with many of the people listed, but it can still be helpful information to have.

You can also find this link in the Kickback Sheet on your monthly tracker.

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  1. High Priority requests from assigned clients

  2. Dealers whose content requires approval

  3. Oldest to newest requests from your assigned clients, up until the following month’s work

  4. Unassigned requests from the current month’s work

  5. All requests from the current month’s work

  6. Requests for the following month

Info

A Note on Client Assignments: Every writer receives a list of assigned clients for whom they fill content month after month. The list is adjusted each month as clients cancel and sign on. You can find these clients on your tracker in the far right-hand columns. For more information about your responsibilities as an assigned writer to a client, check out the Expectations and Accountability Documentation.

3. Screen Requests

Not all requests are ready to be filled, whether it’s because there’s missing information, conflicting information, the request is too difficult, or any other reason that’s creating an obstacle for you. That’s when it’s time to kick the card back to the rep for corrections.

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titleFinished Content Template Screenshots

For Dealer Spike:

Image RemovedImage Added

For ARI:

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titleImages

On the Dealer Spike side, all articles must be submitted with an image. To learn more about how to find an appropriate image, check out the Pulling Images for Dealer Spike Content Guide.

📝 Enter Information into Content History Sheet

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🎊 And now you’re all done and ready to do it all over again for the next card!🎊

Additional Notes About Your Work

For International Writers

For all writers not based in the United States, applying American and Canadian dialects can be difficult. While it’ll get easier with time, there are a couple of resources we can give you:

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titleStyle Guide

The LeadVenture Style Guide has a number of sections dedicated solely to identifying unique American and Canadian phrases and conventions. Take some time to review these sections so you know what the team’s official stance on these details are and contact the Team Lead with additional questions.

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titleAdditional Reading

We’ve identified a number of helpful resources written using American and Canadian dialects. You can find them all in the Helpful Content Resources, which will also offer important information about the products we write about.

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titleUdemy

LeadVenture utilizes Udemy, a platform of online courses that can help close some language gaps for an additional price. If you can identify a specific course, or if one is assigned to you, you may request to be reimbursed for taking the course as part of your daily work. Contact your local manager for more information.

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