Fluency: Activating Budget Management

  1. Before working in Fluency, go into Google Ads and disable any active budget scripts.
    1. Google Ads > Tools & Settings > Scripts > Disable
  2. Login to Fluency.
  3. Navigate to the Manage page in Fluency.
  4. Find your account and click on the name.
  5. Ensure that the "Approved Account Budget Amount" is the correct total monthly budget.
    1. This will be what the account will actually spend. So if they have a $1000 budget with a 30% management fee, the "Approved Account Budget Amount" will be $700.
  6. On the 'Basic' page, check the box for ""Enable Overspend Protection." This will pause the whole account when the monthly spend reaches the Approved Account Budget Amount.
  7. Also on the "Basic" page, find the "Mode" option.
  8. If the Mode option says "Read Only", click on the bar to change it to "Fluency Managed".
  9. Once the "Fluency Managed" option is selected, check the Account Budget and the Applied Budget at the top of the page. Both numbers should match.
  10. If the numbers don't match, go to the 'Budgets' tab and ensure the budget is set up correctly. If it isn't, please see the page on Changing Budgets in Fluency.
  11. If the Account Budget and Applied Budget do match and the budgets under the 'Budgets' tab are set up the way that you want them, then you're done! Congrats!