Here you'll find the tools, training, and other resources used by the Dealer Spike MA Team to perform their routine monthly tasks as well as advanced tasks.

Belize MA Specialist

As emails come back from Graphic Design, the DS MA Specialists will add cards to the Belize MA Design Request Tracker
- Belize MA Design Request Tracker
Beilize MA Specialists prioritize Newsletter and High Priority requests first, followed by Automation requests.
Throughout the month, Belize MA Specialists add content, text, links, and pre-headers to the cards added to the Belize MA Design Request Tracker sheet.
Belize MA Specialists will send completed cards to QA, make changes as needed, and send the cards back to DS MA Specialists to send proofs and set live.
In Development: Belize MA Specialists will create content requests for MA content.

Monthly Work Resources

SharpSpring
MA Client Tracker
Seasonality/Major Holiday Calendar
Design Future
Digital Marketing Graphic Design Trello Board
DigMS Content Trello Board
MA QA Trello Board
Monthly Workflow

Due Date Priority Guide (?)
How to Request Content
How to Use the Graphic Design Request Board
Initiative & Campaign Ideas (?)
Updating Blog Articles

Advanced Tasks

MA Specialist

While not currently being performed, once processes have been put into place, the DS MA Specialist will complete Advanced Tasks for their client. After nurture campaigns have been built out for all vehicle types and all manufacturers, or if an MA campaign has been running for longer than one year, and there's no additional work to do, the MA Specialist will then analyze their dealers' campaign, looking for opportunities to update preexisting campaigns. These tasks include:

A/B testing
Adding dynamic content
Custom design testing

Advanced Task Resources

SharpSpring
Additional resources to come as more are made available

With Maintenance (DS MA) completed, let's move on to the next phase of the MA Project Life Cycle, 4. Reporting (DS MA)!

Browser not supported