Before we get started let us go over terminology and outline some things that you need to account for prior to importing catalog data into the system, and ultimately listing it for sale.
Getting catalog data into a usable format that translates into an enjoyable buying experience for shoppers on any eCommerce platform is no easy task. In fact, we have found that more people fail at it than succeed.
How you format your data matters! If you rush through it and don't give it the attention that it requires you can expect lackluster results on any E-Commerce platform. We have spent years helping dealers get their Private Catalog Data to perform on various marketplaces and we feel that we have a very user-friendly system in place compared to other tools.
We group similar products with different attributes together so that they can display on a marketplace with "drop-downs" or attribute selectors.
A Product is an MPN. There is only one MPN per product.
A Product Group is all the different variations of a single product. There are multiple MPNs in a Product Group.
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Below is an example of a Product Group. You can see that all of these products have the same Name. This is the "Product Group Name". Also notice how each line has a unique MPN, Size, Color. Each size/color variant has its own MPN.
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